I think it is safe to say that businesses can benefit from Social Media Marketing. Our company already does SMM for some of our clients and they are seeing good results. I have, however, heard the argument that retail stores and companies with products benefit more from a social media presence rather than the B2B companies that offer services. What are your thoughts? Does your company use SMM to reach your clients/customers? If so, what do you do? We encourage our clients to have a Facebook page, Twitter account, LinkedIn account, and sometimes a YouTube channel. These are the ‘big dogs’ of social networking and seem to be the best outlet for companies to reach new leads and potential clients.